Have you ever wondered … what characterizes the most enthusiastic AI adopters? How do people outside of the tech world really think about AI? What are the top AI use cases today? How have comfort levels with AI in our lives been evolving? Are more people optimistic or pessimistic about AI’s impact on society—and how has that been changing?

I recently conducted a mixed methods study (with 1000+ Americans) to investigate these questions and more, building on a study I first ran in March 2024. This will be a casual, conversational session where I’ll share key datapoints from my research along with data from relevant global studies.

What I hope you’ll get out of it:

• Inspiration + insight as you think about audiences for AI tools or features

• Watch-outs and opportunities when building consumer AI experiences

• New questions to consider as you build

What I’m hoping to get out of it:

I’ll be presenting this research in an upcoming webinar and would love to hear feedback, questions I may not have thought of, etc as I refine my presentation.